Of course, the Jordan 4’s story wouldn’t be complete without mentioning the many collaborations the model has been used in since the 2000s. It’s also been introduced in women’s-exclusive designs like the “Canyon Purple,” giving sneaker collectors even more opportunities to own the classic shoe. In recent years, the Air Jordan 4 has been released in dozens of casual, lifestyle colorways like the Air Jordan 4 “Lightning,” “Oreo,” and “Military Black,” and more. The black-and-red sneaker was on Jordan’s feet during “The Shot,” one of the most iconic moments of the Basketball Hall of Famer’s historic career. Jordan again wore the Air Jordan 4 during the ‘89 NBA Playoffs, specifically its “Bred” colorway. Jordan debuted the retro basketball shoe in its “Bred” colorway at the ‘89 NBA All-Star Game before switching to the sneaker for the second half of the ‘88-89 regular season. The Jordan 4 was originally released in four colorways: the “White Cement,” “Bred,” “Fire Red,” and the “Military Blue,” the latter of which was the only shoe from the initial run that Jordan didn’t wear in the NBA. Jordan didn’t win an NBA Championship in the Jordan 4, like he did with six other classic Air Jordan shoes, but that has never once cast doubt on whether the Jordan 4 belongs on the “Mount Rushmore” of Air Jordan sneakers. Worn by Jordan with the Chicago Bulls during the ‘88-89 NBA season, the Jordan 4 is considered one of the greatest basketball sneakers ever due to its classic styling, memorable moments tied to Jordan’s on-court play, and now-famous commercials starring Spike Lee as Mars Blackmon, a sneaker-obsessed Jordan fanatic. The Air Jordan 4 was Michael Jordan’s fourth signature shoe released by Nike back in 1989.
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